Brand, experience, and definitions
Here’s a nice description about brand and experience from Brandon Schauer and Josh Levine posted on the Adaptive Path blog.
Documentary for the day: Objectified
On the heels of beloved Helvetica, comes Objectified, the second documentary film by Gary Hustwit. And like Helvetica, the new film is intended as a conversation among industry experts — this time, of industrial design.
Source: Veer
Crowdsourcing agency for the day
Victors & Spoils is a new ad agency based in Boulder that bills itself as “the world’s first creative (ad) agency built on crowdsourcing principles.” Their stated goal is “to provide businesses with a better way to solve their marketing, advertising and product-design problems by engaging world’s most talented creatives.”
Feel free to go help them design their new logo if you’re into that kind of thing. It’ll be interesting to see how the whole crowdsourcing strategy plays out.
